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DARK RYE IS NOT STALE

I heard about this through Whole Food’s twitter and via Texas Monthly Daily Post. And this is too delicious (say it like deee-lich-awwws) not to share on here (as Tim was a chef, I love food and my sister lives at Whole Foods!)

Whole Foods is about to unveil a new digital, online magazine, called Dark Rye. The first official issue won’t publish until June or July, but this is the teaser. I’m totally digging it.

Great photography. Fun navigation (easy scroll down method, but there’s some stylish tricks so it doesn’t look so sterile and basic). Handwritten type. Layering. Crafted yet unstuffy. Integrated videos. And there’s some good nuggets of information. It’s so nice and full of life, you forget that this a grocery store online magazine.

Enjoy your fiber.

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